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Search results for “advertising campaign”
NYC launches historic $30M ad push to get tourists back to Big Apple
04/22/2021
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4:27:04 PM
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New York City is launching a $30 million tourism advertising campaign.
Travel and tourism brands boost marketing and tailor messages
04/29/2021
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7:33:52 PM
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Expedia and Marriott are among the companies rethinking their marketing as consumers get vaccinated and travel and tourism demand grows.
Expedia rebrands as consumer travel needs change
04/20/2021
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6:35:15 PM
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Since the COVID-19 pandemic broke out last year, people are being much more considerate about how and when they travel — and who they travel with.
Less people, more revenue?
03/16/2021
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4:14:42 PM
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2021 will be a year where operators will keep struggling with low attendance numbers. The focus should be on the amount of revenue a customer can bring instead of focusing on the number of customers.
How is Europe preparing for the return of Chinese tourists?
12/23/2020
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2:56:22 PM
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Every month around 1.2 billion active users connect to WeChat for different kinds of services, it's the place to be for promoting a tourist destination.
Singapore Tourism inks $1.5 million deal with Klook to promote local travel
09/14/2020
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3:57:49 PM
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The deal comes after Singapore launched an SGD 45 million marketing campaign in July to encourage local holidays amid a plunge in foreign visitor arrivals due to COVID-19 travel restrictions.
Discount pricing + digital tools drive domestic travel transactions in China
07/23/2020
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6:04:56 PM
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Chinese online platforms are focusing on digital tools, especially live-streaming, to revive spending. The plan is to drive domestic travel sales volume through discounts, a tactic being described as a short-term phenomenon.
Expedia is matching advertising spend by travel-related businesses
07/03/2020
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4:25:41 PM
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Budgets worth more than $1 million will see a match that leans “much more” toward 100%.
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